Modernizing-Wayfinding-with-Digital-Signage-

Modernizing Wayfinding with Digital Signage

In the modern times heading forward in the 21st century, it has become important to be very clear & precise in your goals. Undoubtedly, digital signage holds a promising future for all kinds of businesses, if utilized in a proper manner.


With the majority of the technological functionalities going online, it is high time that digital wayfinding gets the right direction too. Yes, that is right. Digital Wayfinding signage is already in the markets helping a lot of businesses make the most out of it.


This has become more important especially in the times when the global countries are hit by a deadly pandemic. Way-finder signage can be a saviour allowing people to have access to various benefits that we will talk about later in our blog.


In the year 2021, the majority of people find Google maps indispensable. Wouldn’t it be great if everyone who visits your business location, the facility gets to reach the desired premises without even bothering your staff or hampering their productivity at all?


This is exactly where Way-finder software can help you. Whether it is retail, healthcare, or any blooming industry that we talk about, it has become absolutely essential to save time and effort for yourself as well as your potential customers.


Digital wayfinding signage picks up where Google Maps leaves off. Since these maps can only help people reach a specific location, it is further required to acquire Way-finder signage that can help people beyond that.


For instance, a patient enters the hospital premises and wants to visit the eye care section. Since the hospital is spread across a larger area, it can become difficult for him/ her to find out the desired section without getting confused, or without asking for help.


Here, Way-finder signage is what comes into play! These visual maps available on mobile phones, or other electronic devices are interactive in nature, and can easily help an individual in no time.


This also acts as a saviour for your staff that does not need to be bothered by petty guidelines. Another great advantage of such voice-activated signage is that it saves a lot of time and energy by allowing people to give voice commands.


Those who are either running short on time or who are not comfortable in writing down the commands can easily look up to help with Way-finder signage. Isn’t that just great?


Continue reading to look out for more advantages that digital wayfinding signage offers:


Eliminating Confusion- Wayfinder software is extremely helpful for first-time visitors to a specific building, facility, college, or museum. It helps people reach straight to their desired location without letting them wander off to an unwanted space or any unsafe spot on the premises.


Easy Installation- Wayfinder signage is among the easiest installation processes for any individual. A person gets the liberty to download as per choice on their available electronic devices, or they can simply use help from the pre-installed navigation screens at the facility to save some more time and effort.


Fast Updates- Unlike traditional printed sign boards, there are faster updates on digital wayfinding signage software even in the event of the slightest of changes. For example, if a doctor’s cabin is changed or a lecturer’s office is shut down due to maintenance, the management can easily update it on Wayfinder software on short notice for greater impact.


Ready to Level up with Wayfinder Software?

No one wants to wander around wondering which corridor to take to reach a certain spot in the facility. Voice-activated signage definitely makes it better to navigate to the desired locations just in a matter of a few seconds.


Unlike two-dimensional signs or printed signboards, digital wayfinding signage is way ahead of time! It makes sure that your business and your potential customers maintain a friendly relationship while being there to each other’s rescue.


Wondering what’s the next step?


Get in touch with our experts at Sparsa Digital to know more about Wayfinder software and how it can help your business reach great heights in no time. Our team makes sure that you get a tailored approach as per your concerns and provides the best solution to resolve the issues.


Sounds interesting?
Contact us today at https://www.sparsadigital.in/contact and learn how we implement the usage of the best systems to meet your needs.

Digital Display Boards for Industries

Here’s How Digital Display Boards Are Vital to a Number of Industries ?


The usage of digital display boards such as digital standee, LED boards brings life to a commercial environment.


The impact of traditional signs have become less prominent than ever before, but now is the era to make the most out of these digital interactive standees, and whatnot.


While we talk about modern technology with deep impacts, it was not always like this before.


Digital interactive standees, on the other hand, are very much accessible to almost all kinds of businesses, helping them explore the best potential they carry along with them.



Why Digital Display Boards?


These things contain the potential to take things to another level, while giving a chance to both consumers as well as businesses to get to know more about each other. Continue reading to know how one can make a difference using the same:


1. Customers are Free to Help Themselves: Taking the example of a digital standee, it is pretty much clear how it can act as a wonderful self-help kiosk for the visitors.


Imagine replacing the traditional posters or creatives from the reception area with a digital interactive standee. Now, people can fetch the basic information out of it without needing a staff member for the same.


2. It Lets You Leverage Video: With the help of these fascinating digital display boards, a business entity can perform much better because now they have power to make the most out of the videos too.


Videos are far more engaging than the still signs, and that is how a digital standee can help you retain customers for longer as well.


3. Run Relevant Ads to Generate Additional Revenue: Digital interactive standee, or in fact any other digital display board gives you the freedom to explore the horizon of advertisement in much better ways.


You can explore options as per your requirements, and those can serve as a source of a little extra income for you. And who doesn’t like more money, huh?


4. Inexpensive and Time Saving: Installation of these modern day creatives is less expensive in comparison to the traditionally printed regular standee or still signs.

This gives you time and money to run more relevant campaigns online to target the right audience, that as well would be capable of bringing in more sales for your business.


5. Higher Retention Rates: These new-age technology displays like a digital interactive standee are helpful in getting a customer retained for a longer period of time.


When the effects of digital display boards were studied, 83% of people recalled at least one ad they were shown over the past 30 days. 65% recalled 2 and nearly half- 47% – recalled 3.


6. Experiment With Your Marketing Tactics, and Iterate: Since you can push down a lot of advertisements down just with a click of a button via digital display boards, it also allows you to test as per with different marketing tactics, so you get to choose and decide which one works the best for you.


Undoubtedly, this can help you lock in more customers for longer.


CONCLUSION


Driven by opportunities, demand, and unmatchable advantages, digital display boards are undisputedly the most voted form of online advertising.


From acting as a self-help aid to a perfect solution to all your marketing needs, solutions like digital interactive standee are a saviour for the business owners looking for tech-savvy options to go along.


With the help of a digital standee rightly placed at the suitable position, you are not only targeting the potential customers, but you are also conveying a positive message about your brand to the masses. This is what makes all the difference!


Explore the wide ocean of possibilities along with these super exciting digital display boards. Let the world be your playground, and get on with the best moves that you have got.


Wondering how to get started? We, at Sparsa, believe in providing the tailored solutions as per the needs of our customers, know more about us and feel free to get in touch with our team here.

The Future of Digital Signage Display in The Modern Era


With the world progressing towards technological advancement, it has become easier to keep up with the latest trends with digital displays that include digital display boards, LED walls, digital signage standee, and what not!

Let’s talk about some of these life-changing advancements that have helped businesses outgrow in the present era.


Usage of Digital Display Board & Digital Signage Standee


The use of digital display boards and digital signage standee has increased multiple folds in the last few years, considering their capabilities and unmatchable advantages. Whether you are visiting a mall or a hospital, you would have seen these bright displays drawing your attention towards them. And guess what?


It is what they do! Apart from offering a flexible display option, digital display boards are often called the problem solvers too due to all the right reasons. Want to know how?


Cost-effective- Usage of digital display board results in guaranteed cost saving as it eliminates the costs of printings and installation every time. Its one-time installation charges serve the purpose for years! The same goes for digital signage standees too, they are a lot cheaper than printed standees and look more attractive too.


Environment friendly- Apart from helping you to stay in energy-saving mode, these digital display boards demote the use of paper, and hence they play a great role in environment conservation too. Imagine having an organized space with no cluttering but still being able to deliver the required information, that is what digital signage standees do.


Clutter-free display- Unlike printed posters or leaflets, digital display boards encourage modern and clutter-free spaces that give out the first-class impression to the visitors too. A win-win situation? Of course. Similarly, digital signage standee promotes the culture of modern equipped work environments.


Interactive Solution- These bright like LED digital display boards offer a smart yet interactive platform to the audience to keep themselves occupied and hence lower the perceived waiting time too, at least by 60%. Interactive digital signage standee can help your visitors make a quicker and better decision, and therefore, promotes sales too.


Centralized Control- The content being displayed on the digital display board can be changed or controlled by centralized or locally controlled systems. These are under the complete supervision of the admins. The same goes for the digital signage standee, display content can be changed remotely whenever and however needed without any hassle.


And that is not all. These super-effective technological solutions are what most businesses need in the current scenario to excel in terms of growth.


No matter if it is a digital display board or a digital signage standee, each of the solutions offered under ‘Digital Signage’ has proved to be highly useful.


Both of these incredible solutions- digital display board and digital signage standee have gained tremendous responses due to their effectiveness and various other reasons promoting their usefulness.


Today, most of the businesses, from F&B to entertainment, from insurance to finance, are leveraging the power of these incredible solutions like digital display boards and digital signage standee.


Both of these are extremely reliable and can be totally trusted even in case of harsh climate changes. Taking an example of the global pandemic when all hospitals, restaurants, etc. were told to move forward as per the COVID-19 guidelines, that is when the contact-less solutions worked miraculously.


Now, imagine getting important information without physically touching a leaflet or a menu, but instead just looking at the digital display board or the digital signage standee. How does that sound?


Sometimes, it is not just about keeping up with the latest trends, but also about keeping a note of the target audience’s requirements and needs. So, if you are among the ones who have not begun with these digital signage solutions till now, you are missing some great stuff.


Get your hands on the best digital display boards along with digital signage standee now. Contact our experts for a free demo today.

Find your Best Way Out for Greater Customer Engagement


The answer lies within the judicious use of digital signage, read more to know-how. Technology ramping up at a great speed, it is important to upgrade the way the world interacts. Healthcare is a fast-paced industry with a demanding environment, but smart usage of Interactive Touch Kiosks can help you serve patients effortlessly, giving them an experience of a lifetime. Make the most out of intelligent AI capabilities for seamless interaction with the visitors.


From patient check-ins to reduced staff costs, interactive touch kiosks can help you do it all. This smart solution delivers faultless performance even under the most demanding circumstances.


Being centrally/ locally controlled makes administrative functions easier allowing better utilization of existing staff members.


These not only help in streamlining multiple processes but also provide you with an opportunity to communicate with your visitors in a better way.


Imagine putting up dedicated staff to physical kiosks, and with the amount of time & energy it would require, it is highly recommended to implement the use of touch kiosks to increase efficiency. Managing content is now just a few clicks away!


In a survey compiled by Royal Cornwall Hospitals NHS, it was reported that over 85% of the respondents got the necessary information by making use of touch kiosks, without bothering the staff in any manner.


With zero internal dependence, display content seamlessly & maximize your revenue opportunities with third-party advertising, as & when needed. Touch Kiosks come under simple & inexpensive ways for enhanced patient experience.


Wondering about the first step, to begin with? We are here to help. Contact us here.

Unmatchable benefits of Digital Standees That You Just Can’t Avoid


Replace your regular standees with next-generation digital standees to always stay ahead in the competition.


Usage of old-age printed standees can make your space look cluttered and disorganized. Not to mention that since these standees have a specific limit for the addition of the content, one might have to place more than 1 of these to convey the required information at times.


Whereas talking about digital standees, this modern-age solution is a perfect fit for all major industries from hotels to airports and many more. Being compact and portable, these can be easily moved from one place to another.


Centrally managed content makes it easier for the administrator to update the information as and when needed. These are cost-effective too because a one-time purchase can help you go on for years, unlike frequently printed standees for each upcoming event.


The touch-screen kiosk can perform faultlessly for many years without any kind of degradation in resolution or quality. These are also known to reduce the perceived waiting time of the visitors by 42%. What’s better?


In the present era, consumers need something to get attracted to, and this modern-age solution is what all businesses require. Saving costs and paper wastage at the same time, these attention-grabbing LED frames are highly useful to increase sales while iterating your marketing tactics.


Leverage the power of video to make long-lasting impacts on people’s minds. Wondering what else is there?


Our experts got you covered. For more information, book a free consultation with us now.