Digital Wayfinding Signage

Digital Wayfinding Signage: The Newly Emerging Trend

Undoubtedly, digital signage has made it easier for businesses to focus on what’s more important. In this blog we talk about digital wayfinding signage.

It allows the business enterprises to devote their precious time to things that require more attention, rather than just spending it on navigation or other less important things. Wondering what it is actually about? Let’s take a close look at the situation here.
Even in the modernized world comprising high-tech technology such as Google maps, most businesses have to spend some time or the other to help their customers navigate to them properly.

For this, they even hire a dedicated resource or have some sort of helpline numbers that serve as a self-help tool for their target audience. Sounds not so good, right?

Today, with the help of Way-finder signage, these businesses can easily help people locate the location without any hassle in no time. The wayfinder software can easily be installed on devices like mobile phones, or TV screens, and more.

Audiences can use this software easily with written or oral commands, as per their preferences. This software works with the help of already installed maps of the location. This allows users to get a real-time experience for the premises they are looking forward to visiting.

There are several other benefits of implying voice-activated signage for your respective businesses. Those are as follows:

Saves Time-

This is the foremost important factor that comes into play when one talks about digital wayfinding signage. For instance, if a person enters a building and goes to the reception desk to know about the specific area they are looking for, it will easily take around 3-5 minutes on average.
Now, in another scenario using way-finder signage, might make it much easier for the visitor once they install the app on the phone, or even if they locate a navigation screen placed in the building.
This will ultimately save a whole lot of time and energy for both- the visitor as well as the staff member at the reception area.

Eliminates Confusion-

On the occasion of entering a large complex, there is a high possibility that one can get easily confused with the familiar department or similar-looking corridors on each floor.
However, way-finder software makes sure to eliminate the confusion by helping you reach the desired spot in no time, that too without asking for any help from the staff members. Sometimes, even the directions from multiple staff members can result in causing trouble, and making one scratch their heads off.
To avoid such scenarios, voice-activated signage can be easily trusted and looked forward upon.

Instant Updates-

In the case of a hospital building or bank complex, the digital wayfinding signage can be really helpful once again. It can flash emergency updates or important announcements on the screen while helping people navigate through the premises.
Even in the case of lunch hours for bank employees, and automatically scheduled message can be displayed to the audience so that they can wait or revisit accordingly.
Or in the case of any emergency, such as an electric circuit or fire, one can make instant announcements to make sure everyone is aware of the scenario. Hence, way-finder signage can help you for safety purposes too.

Minimal Maintenance-

The installation process for voice-activated signage is quite minimal, in comparison to traditional posters or hiring a full-fledged employee for keeping up at the reception area. The costs are also on the lower end.
This software equipped with the latest technology is prone to work actively (without any fault) for longer years. Hence, they require minimal or no maintenance and can go on for years without any kind of reinstallation or repair.
This also makes sure that getting equipped with the latest technology does not burn a hole in your pocket, rather gives you access to what you might be just missing upon!

Makes you Tech-Savvy-

With the evolution of ever-changing technologies in the present world, it has become a necessity to become tech-savvy every time so that you do not miss out on anything new in the market.
Missing out on the latest technology might make you lag behind so many people who have already paved their ways forward making the most out of it.
Therefore, using way-finder software ensures that a business is tech-savvy and way ahead of other entities in making the most out of what they have. And this is definitely very important to stay ahead in the game in such competitive markets!

Wondering what’s more?

The use of digital wayfinding signage can help a business reach great heights in no time. This is the year 1990s where it used to take years and years for a business to bloom.
In the 21st century, it is possible to pave the path for your company’s success while beginning with a few easy steps. And, voice-activated signage under digital signage is definitely one of the most important tools that can help you get this done! This is not rocket science.
Rather, a very simple fact, that can also be stated as way-finder signage is the future! Putting an end to the wastage of time, efforts, and money- might be the only solution to help businesses reach their goals in a comparatively lesser period of time.

Yet this is just the tip of the iceberg!

The next important step is to find a solution that is tailored as per your needs, and can be customized as per your goals and expectations.
At Sparsa Digital, the highly talented team of experts make sure that your business gets the desired solution tailored in such a way that it fulfils your desires without giving you much stress.
They also help you devote your rather precious time to tasks that require more attention so that you make more money and have fewer worries. Interested to learn more?


Get in touch with Sparsa Digital here and book your appointment today to get started with the most amazing way-finder signage software, and much more!

Check Our Product Page Digital Wayfnding Signage…….

Digital Signage in Transport Sector

Implication of Digital Signage in Transport Sector


In this era of high-tech speed, undoubtedly, digital signage in transport sector is taking over the world by storm.

It is because of various factors including better customer experience, improved productivity, lowered costs, and so much more. These small digital display screens are no less than wonders.


The impact generated via static signs is almost insignificant now. The audience is diverted more towards the digital display boards due to quite obvious reasons. This type of interactive technology promotes the elevation of a generation at a wholesome level.


It allows the customers to not just virtually view the product before making the final call, but also to know about its advantages, appearance, hands-on experience, and more.


The transportation or logistics industry is among the worst hit by the global pandemic. COVID-19 pandemic taught us all to stay at home until and unless it was necessary to travel.


Although travel and necessary commutations have begun all across the globe, it is still not completely safe outside. This is exactly where digital signage can help make the lives of people easier.


In a country like India, people today prefer contactless payments over cash at the majority of facilities. This includes hotels, travel, healthcare, etc.


Therefore, this is how digital signage in transport come into the picture:

  1. Dissemination of crucial information- While thousands of people commute via public or private transportations on a daily basis, there is always a great opportunity to spread information regarding any important event, or something related.


    This makes the information flow in a faster and secure manner. Small digital display screens at the travel stations can also act as a tiny source of infotainment for travellers. This might also include the display of other vital messages in case of an emergency, or storm prediction.


    Digital display boards can also be customized to display time, temperature, and other crucial updates for the commuters.

  2. Easy Navigation or Wayfinding- Since digital display boards and are not the only solutions under digital signage, the transportation sector can utilize the other means of voice-based wayfinding to make it easy for specially-abled people to travel in public transports.


    This can be a helpful as well as a fun experience for the passers-by. This also elevates the traveling experience for an individual making sure they become loyal to the specific services.


    Even at an airport, when terminals are constantly changing as per each flight, announcements on digital display boards can be of great help to the people.

  3. Lower Perceived Waiting Time- Another interesting reason for the transportation sector to opt for the usage of digital signage can be stated as its ability to allow people experience a lower perceived waiting time.

    This means if a passenger is there waiting on a bus stand in a queue, and simultaneously he/ she is spending their time on the graphical visualization on the digital display board, there is a higher chance that they perceive comparatively lower waiting time, in comparison to a person who is doing absolutely nothing while standing in the queue.

  4. Additional Revenue- The most interesting advantage ever of moving forward with digital signage is this. An additional source of revenue generation never hurts anybody.

    While digital signage in transport sector give you a platform for a smoother flow of information, they also serve as a great platform to earn some extra bucks! Third-party advertising can always be an open option to explore both- by the brand as well as the travel sector.

    It is not easy to grab thousands of eyeballs on a regular basis, and what’s better to make some easy money out of it? Hence, there is not just a single benefit of making the best out of those small digital display screens but so many advantages to say no to.


    Still thinking about it? This is just the tip of the iceberg. Probably there are so many other ways in which digital signage solutions can help a business achieve the greatest benefits in no time.


    At Sparsa, we ensure you get the tailored solution as per your needs so that it saves your time, money, and energy altogether.


    Connect with our experts today and do not miss an opportunity to take a deep dive into the ocean of endless opportunities beginning while using digital display boards now.
Digital tent Card

Make Use of Digital Tent Cards as Effective Marketing Tactics!


Still, wondering how using digital tent cards can be a perfect marketing tool for your business?


Sometimes referred to as table tents, tent cards can be defined as mini billboards that are often considered as a highly effective method for displaying a company’s logo with a branding message for the target audience.


Going digital with such a great promotional tool can take your business to new heights in no time. Digital tent cards can be a hit for all industries from cinemas to restaurants, whether it is about promoting the latest specials or happy hours.


These compact displays can be placed easily on countertops, desks, reception areas, etc., and are also efficient in grabbing the attention of the visitors wherever placed.

Unlike printed tent cards, the content displayed on these mini tent cards can be changed remotely without worrying about taking out new prints every time. Depending on the businesses’ display area requirements, these are easily available in varied sizes from 2 inches to 10 inches.


Make sure not to miss any opportunity when it comes to branding!

Apart from displaying your special offers or ongoing promotions, these mini digital displays can also be used to provide QR codes for instant payment processes.


It eliminates lengthy processes and provides consumers with ease of contactless options to avail of. These cost-effective displays just have a single one-point agenda, i.e., to grab visitors’ attention.


One of the best virtual marketing tools a business can ever opt for!

Have you started with it yet? Get involved before it’s late. Book your free demo with us now!

Digital Display Boards for Industries

Here’s How Digital Display Boards Are Vital to a Number of Industries ?


The usage of digital display boards such as digital standee, LED boards brings life to a commercial environment.


The impact of traditional signs have become less prominent than ever before, but now is the era to make the most out of these digital interactive standees, and whatnot.


While we talk about modern technology with deep impacts, it was not always like this before.


Digital interactive standees, on the other hand, are very much accessible to almost all kinds of businesses, helping them explore the best potential they carry along with them.



Why Digital Display Boards?


These things contain the potential to take things to another level, while giving a chance to both consumers as well as businesses to get to know more about each other. Continue reading to know how one can make a difference using the same:


1. Customers are Free to Help Themselves: Taking the example of a digital standee, it is pretty much clear how it can act as a wonderful self-help kiosk for the visitors.


Imagine replacing the traditional posters or creatives from the reception area with a digital interactive standee. Now, people can fetch the basic information out of it without needing a staff member for the same.


2. It Lets You Leverage Video: With the help of these fascinating digital display boards, a business entity can perform much better because now they have power to make the most out of the videos too.


Videos are far more engaging than the still signs, and that is how a digital standee can help you retain customers for longer as well.


3. Run Relevant Ads to Generate Additional Revenue: Digital interactive standee, or in fact any other digital display board gives you the freedom to explore the horizon of advertisement in much better ways.


You can explore options as per your requirements, and those can serve as a source of a little extra income for you. And who doesn’t like more money, huh?


4. Inexpensive and Time Saving: Installation of these modern day creatives is less expensive in comparison to the traditionally printed regular standee or still signs.

This gives you time and money to run more relevant campaigns online to target the right audience, that as well would be capable of bringing in more sales for your business.


5. Higher Retention Rates: These new-age technology displays like a digital interactive standee are helpful in getting a customer retained for a longer period of time.


When the effects of digital display boards were studied, 83% of people recalled at least one ad they were shown over the past 30 days. 65% recalled 2 and nearly half- 47% – recalled 3.


6. Experiment With Your Marketing Tactics, and Iterate: Since you can push down a lot of advertisements down just with a click of a button via digital display boards, it also allows you to test as per with different marketing tactics, so you get to choose and decide which one works the best for you.


Undoubtedly, this can help you lock in more customers for longer.


CONCLUSION


Driven by opportunities, demand, and unmatchable advantages, digital display boards are undisputedly the most voted form of online advertising.


From acting as a self-help aid to a perfect solution to all your marketing needs, solutions like digital interactive standee are a saviour for the business owners looking for tech-savvy options to go along.


With the help of a digital standee rightly placed at the suitable position, you are not only targeting the potential customers, but you are also conveying a positive message about your brand to the masses. This is what makes all the difference!


Explore the wide ocean of possibilities along with these super exciting digital display boards. Let the world be your playground, and get on with the best moves that you have got.


Wondering how to get started? We, at Sparsa, believe in providing the tailored solutions as per the needs of our customers, know more about us and feel free to get in touch with our team here.

Display your message crystal clear

Display Your Message Crystal Clear with Next-generation Wall Displays!


Know it all about the large fascinating LED walls here. We all have often seen walls in a healthcare facility being cluttered with countless posters, one over the other, creating bad visuals and definitely, useless to deliver any specific message to the audience. With technology rapidly seeping into our lives, we bring you the best solution here, i.e. LED walls. Generally people says its Wall Displays.


Irrespective of the surroundings, these bright attention-grabbing walls can be mounted anywhere, inside or outside the healthcare unit.

Being weather-proof, these are an immense hit even in the most unfavourable circumstances where the paper posters might just not survive. LED walls are flexible and rigid, making them relatively simpler to maintain, even when compared to large-scale wall projectors.


One can totally manage the placements based on the distance from where you want to display the information.


Being one of the most trending products in modern age digital display screens, these cost-effective LED walls come with hassle-free installation, and with reduced potential costs for repair.


In comparison to any other display methods, these are compact hence taking up only space as much as required giving you complete control over the content management in a digitalized manner. Excel in grabbing the most eyeballs, all at once, and ensure higher ROI with out-of-home advertising.

Looking for more reasons?

Get in touch with us today and get started!

Here’s How Digital Signage Can Help you Serve Global Patients!

Initially, these digital signs can be extremely helpful for providing services in the best manner to patients from abroad. The majority of the digital signs including touch kiosks, LED scroll boards, digital way-finders, etc. are multilingual, which makes the job easier for you. Hence, language is no longer a barrier! A multilingual self help kiosk definitely beholds the future.


In this fast-paced environment, people do not want to spend another minute figuring out solutions, they want everything served to them in no time. With international patients onboard, your services need to be updated and quick enough to tackle such situations.


Digital standees or touch kiosks can help you understand their requirements in a better way with the help of interactive features. Patients would not feel the need to interact with staff about anything.


In such cases, a patient walking into the hospital has language barriers, a fear to be guided by the unknown. They might also feel dependent on middle men to guide them, but digital signage solves it all with its interactive & multilingual features!


Touchscreen directories can be easily configured to offer foreign language support depending on your business environment, it further improves communication with the patients. This also enables you to work at your maximum potential and unfold greater opportunities.


At times, people are going through a rough stage in life, the least they want is not to attract more stress. Digital signage can eliminate patients’ frustration keeping them engaged and help result in peaceful surroundings all the time.


With these processes, get an easy hold on content management, and customize it as per your needs and requirements. It can easily be done considering the target audience.


Many hospitals have dedicated help desks for international patients too but at times, they can be occupied. It might make the visitors hesitant to reach out for minor information including availability of nearby cheap lodges to stay, foreign money exchange, ATM, etc.


The solution we propose makes it easier for the healthcare facilities to serve them in an adequate manner.


We are here to help you begin with the incredible transformation. Contact us now.

Looking for Permanent and More Tech-savvy Ways to Connect with Your Customers

You have just landed at the right place!


These days, digital signage has become a crucial aspect for the majority of industries including healthcare. Video walls now comprise the important ways to communicate with your patients in the best possible manner, ensuring they receive a versatile healthcare experience.


Talking more about it, Video Walls are highly cost-effective, often replacing costly arts in larger spaces. While the huge, vibrant displays provide an unmistakable service for your visitors, it also eliminates the issue of resolution limitations.


Flexible layout options make it easier for the staff to present the required information in the specific ways they want.


These can be a smart solution for the healthcare sector because of their capability of drawing eyes wherever they’re placed. It eliminates the element of tension between multiple departments working out to display their crucial information as multiple creatives can be displayed at the same time.


This makes it easier for each healthcare unit to present respective information without worrying about space anymore, just like that!


Each screen provides a competitive performance for thousands of hours without even a little loss in quality, hence low maintenance. Level up customer engagement with powerful processing capabilities of video walls.


Change the content in just a few clicks on moving ahead with this super-efficient solution. Still wondering?


Clear away your doubts with us by booking a free demo now

Why You Must Consider To opt for Digital Signage Solutions ?


With the rise in technological advancements in the present era, it has become rather easy to grab more eyeballs. It is only possible while using the latest available assets that we have.


It includes digital signage boards and the wide variety of solutions it offers to all major industrial sectors. From retail to logistics, advanced solutions like digital display boards and digital signage standee make things easier for all business types.


These solutions are highly effective, from grabbing the attention of more people to saving time for each one of them.

Are you also among the ones who are still struggling to get more customers on board?

We are here to help you get familiar with some tech-savvy solutions that might save your time as well as money altogether. Replacing the regularly printed standees with a digital signage standee can be a smart choice!


It is very beneficial in making your spaces clutter-free, helping them look more advanced, as well as they are well-known for reducing perceived waiting time too. Similarly, digital display boards are also recommended for all businesses, irrespective of their size and domain.


They are a great tool in helping viewers land on the final conclusion sooner. Hence, whether it is a digital signage standee or a digital display board, it can bring your enterprise a lot more even than expected.

You Know Why Opting for Digital Signage Solution is a Smart Choice

Digital signage solutions are dynamic, and they are aligned as per the latest technology. They act as a catalyst for solving problems for businesses.


Talking more about digital signage standee, one can easily say that not only it is cost-effective, but acts as a sales booster too. The same goes for a digital display board too. It is very effective to convey crucial information to your visitors but also helping them in making critical decisions.


Both the digital signage standee and digital display board are very flexible when it comes to upgrading the displayed content as well. One does not require to be physically present for doing the task, rather their locally/ centrally managed systems are smart enough for this.


People have been relying more on digital display boards more now than ever, but there has not been a significant increase in the presence of digital signage standee.


Leveraging the power of such powerful tools can take businesses to new heights in a comparatively lesser period of time. Using digital display boards increases your market value in real-time, boosting the in-store presence of potential customers.


However, on the other hand, digital signage standees comprise a great way of driving up sales, boosting margins alongside. Until this decade, it had never been so easy using digital signage software at such cost-effective pricing, but now it is possible.

One can also consider that digital display boards or even digital signage standees are among the most customizable forms of publicity, and therefore, this is one of the biggest advantages that enterprises can avail while making a purchase of the same.


These highly advanced tech-savvy solutions (those like digital signage standees or a digital display board) demand minimal maintenance, or are often considered as a one-time purchase. It saves you the time of getting new prints every time you wish to change the display content.


It saves your energy and money as well. These are among the top trusted sources when it comes to helping potential customers making a decision. They tend to rely on these bright LED attention-grabbing displays prior to making a purchase.

Boost Your Sales with Tech-savvy Digital Signage Solutions Today

According to Independent Retailer, digital signage can increase overall sales volume by nearly 32%. Digital signage standee offers an interactive gateway that allows visitors to understand the brand’s motive in a much clear manner, also it helps businesses to communicate with their customers efficiently.


Digital display boards, too, are a great way to advertise your brand’s unique identity in a seamless manner. We are already in an era where effective marketing is a thing. If you did not do it right, you did not do it at all.


Whether it consists of introducing loyalty programs or enhancing business strategies, digital signage solutions can help make things easier for you. So, if you are still wondering, can a digital signage standee or a digital display board be capable of bringing the required target audience towards your brand?


You are just at the right place. Our experts at Sparsa can help you pick customized solutions under digital signage, specifically tailored as per your needs and requirements. Connect with us today and begin your journey with digital signage solutions now.


From digital signage standee to the digital display board, we got it all for you. Feel free to reach out to us for your queries

The Future of Digital Signage Display in The Modern Era


With the world progressing towards technological advancement, it has become easier to keep up with the latest trends with digital displays that include digital display boards, LED walls, digital signage standee, and what not!

Let’s talk about some of these life-changing advancements that have helped businesses outgrow in the present era.


Usage of Digital Display Board & Digital Signage Standee


The use of digital display boards and digital signage standee has increased multiple folds in the last few years, considering their capabilities and unmatchable advantages. Whether you are visiting a mall or a hospital, you would have seen these bright displays drawing your attention towards them. And guess what?


It is what they do! Apart from offering a flexible display option, digital display boards are often called the problem solvers too due to all the right reasons. Want to know how?


Cost-effective- Usage of digital display board results in guaranteed cost saving as it eliminates the costs of printings and installation every time. Its one-time installation charges serve the purpose for years! The same goes for digital signage standees too, they are a lot cheaper than printed standees and look more attractive too.


Environment friendly- Apart from helping you to stay in energy-saving mode, these digital display boards demote the use of paper, and hence they play a great role in environment conservation too. Imagine having an organized space with no cluttering but still being able to deliver the required information, that is what digital signage standees do.


Clutter-free display- Unlike printed posters or leaflets, digital display boards encourage modern and clutter-free spaces that give out the first-class impression to the visitors too. A win-win situation? Of course. Similarly, digital signage standee promotes the culture of modern equipped work environments.


Interactive Solution- These bright like LED digital display boards offer a smart yet interactive platform to the audience to keep themselves occupied and hence lower the perceived waiting time too, at least by 60%. Interactive digital signage standee can help your visitors make a quicker and better decision, and therefore, promotes sales too.


Centralized Control- The content being displayed on the digital display board can be changed or controlled by centralized or locally controlled systems. These are under the complete supervision of the admins. The same goes for the digital signage standee, display content can be changed remotely whenever and however needed without any hassle.


And that is not all. These super-effective technological solutions are what most businesses need in the current scenario to excel in terms of growth.


No matter if it is a digital display board or a digital signage standee, each of the solutions offered under ‘Digital Signage’ has proved to be highly useful.


Both of these incredible solutions- digital display board and digital signage standee have gained tremendous responses due to their effectiveness and various other reasons promoting their usefulness.


Today, most of the businesses, from F&B to entertainment, from insurance to finance, are leveraging the power of these incredible solutions like digital display boards and digital signage standee.


Both of these are extremely reliable and can be totally trusted even in case of harsh climate changes. Taking an example of the global pandemic when all hospitals, restaurants, etc. were told to move forward as per the COVID-19 guidelines, that is when the contact-less solutions worked miraculously.


Now, imagine getting important information without physically touching a leaflet or a menu, but instead just looking at the digital display board or the digital signage standee. How does that sound?


Sometimes, it is not just about keeping up with the latest trends, but also about keeping a note of the target audience’s requirements and needs. So, if you are among the ones who have not begun with these digital signage solutions till now, you are missing some great stuff.


Get your hands on the best digital display boards along with digital signage standee now. Contact our experts for a free demo today.

Don’t miss chance to celebrate your donors digitally, and say ‘Thanks’!


Gone are the days of putting countless posters on the wall for appealing or appreciating your audience for donation drives at the facility. With display donor boards express your true feelings with the visitors and elaborately share your donors’ stories. Give them freedom with interactive touch screens allowing access to online stories just a few clicks away.


Interactive Touch Screens Manage content on donor boards with easy accessibility. Since unlimited content can be uploaded at any time, it also allows users to know more about donors and their experiences in a detailed manner. Display your cause effectively with minimal/ no costs each time, unlike wall posters.


Customize your donor boards keeping the requirements of your target audience in mind. Also, get a chance to go for dynamic branding alongside or utilize the space for third-party advertisements to generate additional revenue.


Encourage the patrons by interactively appealing to them with digital boards making them realize the importance of the work they are doing. Augment reach of your donation drives/ campaigns ensuring the goals are met.


Not to mention, make the best use of the available space using a mounted screen on the wall, unlike numerous posters making the facility look outdated and old-fashioned.

Sounds interesting?

Connect with our experts today & know more about it. Book a free demo here!